News

We have joined the Food for Life-Spain Technological Platform (PTF4LS). In our 110 years of history, we have learned that legacy is worthless if it is not accompanied by constant innovation. Therefore, we believe that joining this pioneering network in the development of disruptive projects is…

Miró Vermouth made a strong impression at the Private Label Manufacturers Association (PLMA) International Council, which took place in Amsterdam (Netherlands) on 28th and 29th May. This key event in the sector provided us with an exceptional platform to showcase our products to an…

Vermouth Miró Rosso, Vermouth Miró Reserva and Vermouth Miró Gran Reserva have been awarded at the Frankfurt International Trophy in the Spirits category. Our most popular and authentic vermouth, Vermouth Miró Rosso, has won the Grand Gold Medal. Out of the 720 samples submitted and tasted by…

On 14 March, Miró Vermouth was once again dressed to the nines for the Vinaris Awards in the vermouth and aromatised wine section. The celebration, which repeated the previous edition, was held at the Espai Llotja of the Chamber of Commerce of Reus, our city and Catalan vermouth capital….

Miró Vermouth attended the ProWein 2024 fair, which took place from 10 to 12 March in Düsseldorf, Germany. We participated in the first guided tasting organised by the Food & Wines from Spain (FWS) department of ICEX: the Mediterranean Pride Tasting. This year’s edition of the ProWein…

Last January, the International Taste Institute recognised two of our vermouths: Vermouth Miró Bianco and the new addition for 2024, Vermouth Miró Rosé. Vermouth Miró Bianco, characterised by the bitterness of wormwood and gentian with notes of aromatic herbs, sweet spices, and refreshing…

The Ministry of Industry has chosen Miró Vermouth’s LOW SUGAR project within the framework of the PERTE agri-food (Strategic Projects for Economic Recovery and Transformation) call for proposals. Miró Vermouth’s idea is to investigate replacing sugars in vermouth with other…

Vermuts Miró has consolidated its commitment to local sport by entering into a historic sponsorship contract with CD Morell for the 2023/24 season. This agreement reinforces the company’s commitment to contributing to the development and success of local sports. Recently promoted to the…

Last Friday, November 10, Miró Vermouth celebrated together with the rest of the companies of the group, the 25th anniversary of Masergrup with the inauguration of the new corporate headquarters and a gala. A commemorative event that reviewed the past, present and future of the company in front…

Last Sunday, October 15, in the coastal town of Salou, was held the eighth edition of La Cursa de RAC1 in which Miró Vermouth was a collaborator for another year. More than 2,200 sports and radio lovers gathered at the Paseo Jaume I in Salou to start La Cursa de RAC1, making it the most crowded…

Miró Vermouth has been present at one of the most important international food and beverage events, the ANUGA Fair in Cologne, Germany. Our participation in the international fair ANUGA has been a great success and has given us the opportunity to present our products to a global audience eager…

This week Miró Vermouth has been present at the Comer Awards of La Vanguardia and also at the Catalonia Food Retail Cluster’s Catalan Gourmet Night. A week with double presence in major events and with major premium brands and recognized personality of the gastronomy of the national…